Every Cup Has a Story.
DISCOVER YOURS
The World’s First Multisensory Narrative Coffee Brand.
SHIP EVERYTHING FOR ONLY $6.99!
More Than Coffee - It's A Conversation In a Cup
Personal Archetypes
Every blend is matched to your vibe - there's a tale in every taste.
Storytelling Roots
Our brews come with stories that affirm, uplift, and connect.
Conscious Craft
We create blends that honor cultures, communities, and conversation.
How To Find Your Perfect Brew
Take the Quiz
Answer 10 questions that reveal your coffee archetype.
Get Your Match
See which blends fit your personality.
Shop Your Story
Choose a bag or sampler that matches.
Freshly Roasted, Never Rushed
We don’t roast a single bean until you click “order.” Your brew begins its journey only when you're ready for the tale to unfold.
Small Batch, Big Flavor
We roast in micro batches for maximum freshness. No warehouse dust. No sitting on shelves. Just real coffee, really well cared for.
Fast (But Flavorful) Delivery
Your coffee’s story arrives at your door in 7-10 days. Good things—and perfect roasts—come to those who wait (just a little).
Mix & Match To Get The Most Out Of Your Story With Our Curated Bundles!
Classic Chronicles Collection + Coffee Mug Bundle
$35.99
Signature blends crafted for everyday comfort and timeless enjoyment.
Founder's Reserve Collection + Coffee Mug Bundle
$36.99
Exclusive & Limited Reserve coffees for the discerning palate.
Infused Curio Collection + Coffee Mug Bundle
$34.99
Flavored coffees with inspired infusions and unexpected flavors.
Plush & Brew Collectible Bundle
One of our favorite bundles! Get a plush collectible, fresh coffee and mug. Great for cuddling or as a great gift!
Meet The Archetypes
Empowering The Dreamers & Doers To Conquer Every Day
Petals & Lightening (Ethiopia Single Origin)
$24.99
Petals & Lightening (Ethiopia Single Origin)
$24.99
Our Signature Wellness Products.
Yes we have amazing coffee, but that is not all we can do.
At Hazel Tale & Brew we take a holistic approach to the products we offer. Made with care and unconditionally loved by our customers, our signature wellness products are sure to exceed your expectations and enrich your life.